Having a presence on the Internet is more important than ever before. If you don’t have a functional website that looks good and meets certain objectives, then you’re going to be very limited on what you can accomplish. What we want to do here is show you how quick and easy it can be to set up a free website that will have a professional look to it to give you a strong presence online.
Step 1: Choose a Platform and Create an Account
Instead of learning how to do a lot of programming and web design, it’s much faster to just use a web platform like WordPress, Wix, Weebly or others. Each of these have their own advantages and disadvantages, but they will all give you a free subdomain where you can host your website. If your business is called “Smith Auto Parts” for example, then you can get the web address http://smithautoparts.wordpress.com if it’s available.
Choose one of these platforms based on what appeals to you. If you don’t have a preference and want to just dive right in, then WordPress is a good choice. After you set up your account, choose a theme for your website that looks reasonable and move on to the next step.
If you are prepared to spend some money then you can get your own hosting account and have a website at a personal domain. WP Dev Shed published a great guide on creating a website which covers this option in some depth and also has a bunch of excellent resources for marketing and promotion.
Step 2: Make a List of the Content You Need
Every business is different, and each individual has their own unique qualities. Along these lines, you’ll need to create your own list of required content before you get started. Every website will want a home page where you give a general description of yourself, your business or whatever the website is for. Chances are that you will also want a page that includes contact information like your email address, phone number and social media accounts.
Aside from those basics, the content you’ll need really just depends on the purpose of your website. If it’s to showcase your own personal talents or the services offered by your business, then you’ll want a page for your portfolio to display your work. Chances are that you’ll also want a section of your website dedicated to how you got started in your craft and any certifications, training or other type of schooling you have received for it.
Step 3: Write the Actual Content
Go through the list you created in Step 2 and create each of the individual pages that you need. Write in your content using the platform you selected in Step 1, and be sure to proofread it before submitting. Remember that if you make a mistake, then it’s not the end of the world because you can always go back and edit it. Nothing is set in stone.
If you have any images, videos, charts or other media that relates to the content you’re creating in this step, then use the options in your platform to add it. People are visual, and the more you can excite them visually, the better your website will be received.
What to Do Next
After following these three steps, you’ll have a fully-function website packed with the information that people need to know what you’re all about. Your next move should be to promote this website with social media or other methods.